Predictify is a Denmark-based analytics and AI consulting company that helps organizations maximize the commercial impact of their marketing. By combining tools, data expertise, and AI techniques, Predictify delivers solutions such as marketing mix modelling, budget setting and allocation, dynamic pacing algorithms, attribution modelling, churn prediction, and customer analytics roadmapping. Their services enable marketers to make evidence-based decisions, optimize investments across channels, improve customer retention, and establish future-proof, data-driven ways of working.